AdPlayer.Pro, a global provider of SaaS video ad tech solutions, has released a suite of new server-to-server integration features within its core video ad serving stack, significantly expanding its ...

Though Google claims that divestiture would be impossible due to software infrastructure, a DOJ witness says it could be done within two years. ALEXANDRIA, Va. (CN) — In a continuing court fight over ...

PilotDesk, an ad ops automation startup founded by the same team that launched the SpringServe ad server, has named its first president. The company will name ad industry veteran Frans Vermeulen to ...

That information may not surprise anyone, but the fact that Microsoft holds such a tiny sliver of the market may come as a shock. I spent a decade as a reporter and editor before joining the CNET News ...

Mediaocean's reported $500 million acquisition of Flashtalking will give the independent ad software provider a more robust omnichannel offering. Mediaocean handles many aspects of the campaign ...

Publisher ad ops teams often must wrangle campaign data from multiple different ad servers to get the maximum ad revenue yield. The pub tech SaaS startup Swivel wants to make that process much less ...

The Justice Department last week sought to persuade a federal judge in Virginia to force Alphabet Inc.’s Google to sell off part of the company and change the way it does business to improve ...

On Wednesday, May 21, at Streaming Media Connect, Nadine Krefetz, Consultant, Reality Software, moderated the panel “Server-Guided Ad Insertion (SGAI) and the Future of Streaming AdTech,” which ...

NginAd ad server was tested and approved with leading US programmatic RTB DSP and SSP ad exchanges under rigorous three phase testing and meets the requirements for their high load programmatic ad ...