In many areas, the delivery of the UN’s mandates is linked to changing human behaviour. Behavioural science refers to an evidence-based understanding of how people actually behave, make decisions and ...

The current apprenticeship system is flawed, with the number of workers who complete training and receiving certification on ...

The World Health Organization (WHO) has designated the Centre for Behaviour Change at University College London (UCL) as a ...

Ken Murphy, CEO of the British multinational supermarket chain Tesco, recently said at a conference that Tesco “could use Clubcard data to nudge customers towards healthier choices”. So how would this ...

A science that hesitates to forget its founders is lost, said the great philosopher of science, Alfred North Whitehead: and yet it is worthwhile in the case of psychology (supposing psychology to be a ...

When fiction’s most famous detective, Sherlock Holmes, needed to solve a crime, he turned to his sharp observational skills and deep understanding of human nature. He used this combination more than ...

MALAYSIA’S participation at the 79th World Health Assembly in Geneva in May was more than an international appearance. It was a signal that the country is ready to turn global health commitments into ...

The Noughties and early 2010s were a good time to be a behavioural scientist. At least, they were if you happened to be doing the right kind of behavioural science – the sexy kind. Pick an ...