Writing a blog post is easy, but writing one that ranks well in search engines requires strategy, structure, and consistency.

Blogs are optimized using the same techniques as static websites. Keep in mind that a blog is simply another website. What works in the search engines for other sites will also work for optimizing a ...

The search and social media industries are inundated with many myths, misconceptions, and mistaken beliefs. Blog optimization is no exception. For example, since blog software was first invented, I ...

Building any website or blog takes research, hard work, and dedication. It can be daunting to assess everything you will need at the outset and everything you should track in order to ensure that your ...

Ben Pfeiffer is the President and CEO of Rank Smart Search Marketing, an organic search engine optimization and marketing firm. He is an industry veteran, writer, and speaker with over 12 years ...

Greg Jarboe of SEO-PR.com was up first. He shows a slide of news search, vertical search, local, blog and social search, as they are used more and more by agencies and marketers. MarketingSherpa ...

Google’s helpful content update has finished rolling out, and while it didn’t create the impact many anticipated, it’s certainly turned our attention to reviewing and improving content. What we have ...

Opinions expressed by Entrepreneur contributors are their own. In his book Ultimate Guide to Optimizing Your Website, SEO and online marketing expert Jon Rognerud shows you how to build a ...

Opinions expressed by Entrepreneur contributors are their own. When done right, blog content can provide an extraordinary opportunity to build relationships with your customers. A well-crafted blog ...