While we often talk about tailoring your makeup to fit your face structure, skin type, or eye shape. But there may be one important factor you've been overlooking when customizing your routine: eye ...

There are thousands of makeup tutorials out there on the interwebz that will teach you how to do your makeup like a flapper. Shades of plum, alabaster, rouge and liquid eyeliner are employed to ...

Blue eye makeup has proved itself as a huge trend from London Fashion Week this year. But while it works on the catwalks, how do you make it wearable? With the Tata Naka look. When Cosmo's Online ...

Full disclosure: in middle school, I wore nothing but white eye shadow for an entire year. As an incredibly unsavvy beauty-lover, my 13-year-old self somehow confused smearing iridescent white powder ...

The cosmetics mogul showed off her pink and yellow blush, sloppily-applied blue lipstick, sparkly pink eyeshadow and winged liner on Instagram Style + Beauty Assistant, PEOPLE The Jenner sisters ...