Lisa Zarda, Executive Director of the U.S. Swim School Association, says people wearing bright, neon colors are easiest to ...

You might say it’s just a pigment of your imagination ...

Lighting has a powerful effect on our circadian rhythms, mood, and overall quality of sleep. As more people become aware of how their environment affects rest, a common question arises: what is the ...

You may know someone who can’t tell the difference between specific colors — and there is a scientific reason it could be happening. The condition is known as color blindness. To share a better ...

Add Yahoo as a preferred source to see more of our stories on Google. A sleeping girl floats on a bed in the sky. It was once believed that most people dreamed mostly in black and white, and color ...

Yuta Asano ’15 (color science) puts the magic in mobile devices and enhances the tiny cameras we carry everywhere. His work as a camera image algorithm engineer at Motorola Mobility in Chicago has ...

Billions of Apple devices are used in the world daily, and it’s important for their quality to be consistent. Graduating color science master’s student Andrea Avendano Martinez will be helping do just ...

Lived experiences shape how science is conducted. This matters because who gets to speak for science steers which problems are prioritized, how evidence is translated into practice and who ultimately ...

"Is color real or illusory, mind independent or mind dependent? Does seeing in color give us a true picture of external reality? The metaphysical debate over color has gone on at least since the ...