Business Wire

Infiniti’s 5 Step Guide to Effective Customer Segmentation | Download FREE Resource for Detailed Insights

LONDON--(BUSINESS WIRE)--Infiniti Research, a leading market intelligence solutions provider, has recently announced the completion of their new downloadable article on a comprehensive guide to ...
Business Wire

Customer Segmentation Solution Helps an Online Healthcare Service Provider Develop Targeted Marketing Initiatives and Improve Marketing ROI | Infiniti’s Recent Client Engagement

LONDON--(BUSINESS WIRE)--In a continually growing global economy with the advent of widespread digitization, the healthcare industry has been pushed to keep advancing and innovating. The creation of ...
Chief Marketer

Foundation And Targeting Segmentation Offer Guides For Customer Communication

Several recent happenstances are transforming marketing. For one, the unprecedented explosion of data being created by consumers, businesses, and governments offers immeasurable value for ...
Destination CRM

Segmentation Enters the Sales Playbook

Everyone knows about segmentation as a marketing tool, but now, it seems, it is being applied increasingly in the sales realm as well. For both marketers and sales reps alike, segmentation helps ...
Forbes

Segment Customers By Willingness To Pay For Better Outcomes

Per, Founder/Ceo of Sjofors & Partners is called “The Price Whisperer,” and THE thought-leader on using price for higher growth & profits. Customer segmentation is one of those key activities that ...
B2B Marketing Magazine

Get customer segmentation right

UK B2B brands aren’t making the most of customer segmentation. Paul Hague, director at B2B International, offers tips to help businesses succeed According to our survey of large UK businesses – ...