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Lego and Lucasfilm turned the Las Vegas landmark into the Death Star, letting visitors get into a full-size Lego X-Wing to try and tackle the trench run. By Alex Weprin Senior Editor In a first for ...
(NEXSTAR) — For LEGO fanatics, there may be no kits more exciting than the company’s Star Wars lineup, like the Landspeeder, Imperial Star Destroyer, and any version of the Millennium Falcon. If ...
The ambitious $1,000 LEGO Star Wars Death Star that dropped in late 2025 sold out before shoppers could get their hands on it, leaving fans to wait for a backorder that would ship after 60 days. In ...
Mads Mikkelsen decided to spread a little stardust on us all this holiday season by telling an incredible Star Wars story that is sure to delight anyone who has ever enjoyed a galaxy far, far away.
The Lego Group on Jan. 7 recreated an iconic moment from “Star Wars,” transforming Sphere in Las Vegas into the Death Star and letting fans relive the film’s climax via an interactive experience. The ...