UPtv will have almost 100 hours of programming for Easter this year. “For many of our viewers, watching these films is an Easter tradition,” said Crissie Miller, Vice President, Content Strategy, at ...
Dumisa’s Easter offering is therefore positioned not only as a content play, but as a strategic platform for meaningful brand integration. Through contextual alignment with programming, brands have ...
UPtv will have almost 100 hours of programming for Easter this year. UPtv will be celebrating the season from Palm Sunday (March 29) to Easter Sunday (April 5), with the classic The Ten Commandments, ...
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