Natalie is Founder & President of Magnetude Consulting, a full-service marketing agency working with small and midsized B2B tech firms. Whether you’re launching a startup, spin-off, or new product or ...

Between 50 and 90 percent of the time, strategy failure is due to issues in execution. Given the vast resources companies invest in formulating strategies, this is a disheartening statistic. However, ...

Almost 10 years ago I penned a strategy article inspiring ad hominem attacks, the suggestion by former colleagues that I had written something akin to The Anarchist Cookbook, and otherwise causing ...

Over the next few years, the number of organizations navigating to the cloud is expected to grow exponentially. According to Gartner, more than 70% of enterprises will use cloud platforms to ...

Discover Blue Ocean Strategy, a transformative approach that creates new market spaces with minimal competition. Learn ...

Artificial intelligence (AI) has become a fashionable topic in Mauritius. Conferences are organised around it, ministers ...

Process intensification has become a hot topic in biopharma in recent years, with concepts like continuous manufacturing and “scaling-out” increasingly cited as investment drivers by drug firms and ...

Are you a print subscriber? Activate your account. By Ewan Larkin - 7 hours 53 min ago By Bradley Johnson - 8 hours 29 min ago By Tim Nudd - 9 hours 26 min ago By E.J. Schultz - 14 hours 16 min ago By ...

"When we say 'strategy,' we know what we mean, but then why do we never agree on what we're talking about?" Jay Russell and Dave Kuhlman of Lotis Blue write. Everybody wants to talk strategy. And when ...