Morgan Stanley analysts reveal that AI tools can cut video game development costs by half, boosting annual profits by nearly $22 billion. While AI promises cost efficiency and faster production, ...

Advanced artificial intelligence tools could help cut down video game developing costs by nearly half, potentially unlocking ...

Advanced artificial intelligence tools could potentially unlock $22 billion in annual profits for game developers by reducing ...

TL;DR: Unity's upgraded AI, launching in beta at GDC, enables developers to create full casual games using natural language prompts without coding. Leveraging advanced models from OpenAI and Meta, ...

Unity stock has tumbled twice recently, first after Google's Project Genie Reveal, and then after a disappointing earnings report. Project Genie is impressive, but it won't replace video game engines.

The investment bank estimates that advanced AI tools could reduce game development costs by nearly 50%, fundamentally ...

Jabali.ai is making a play to open up game development to the masses with the launch of Jabali Studio, a next-gen platform that lets users design, build and pub 2D and 3D games without wrestling with ...

Healthcare is the first focus, with NipsApp Game Studios building VR-based training simulations for surgical practice. The ...

This article is part of AI Week. The question of what place AI could and should hold in the games industry is one of the hottest and most divisive topics at the moment. And judging by the posts we ...