Blogging is, without a doubt, one of the most effective ways to grow your small business. If your goal is to get consumers to visit your website and eventually buy your product or service, you have to ...

When I started, I thought I had maybe a dozen ideas to share. I didn’t think how far I’d get, but figured I’d run out of posts soon. I didn’t know much about the software or how to use it. The best ...

With a title like that, I suppose this article better be a homerun. The average marketer spends between 60 and 90 minutes crafting a 500-word blog post. That’s a lot of time spent on just one ...

Blinking at you. Waiting for you to say something. In the last few months, I’ve written 20 pieces that have been viewed over two million times. But every time I write, there are still moments where I ...

Starting a blog isn't difficult. It's writing a great blog post that’s tough.If you're set on starting a blog today, read on to get my seven top tips for writing posts that will let you stay in Google ...

I started writing this blog (aka column) in February of 2007. It was originally hosted on BNET, then CBSNews (as “Sales Machine”) and since 2011 on Inc.com (as Sales Source). I’ve twice built this ...

Writing blog posts and comments on blogs is actually very simple. The basic guidelines: keep your copy lively, factual, tight, clear, short and search engine optimized. Here are basic blog style ...

Persuasion is part art and part science. There are many data-based strategies to successfully create persuasive communication. That's the science. Likewise, there are just as many techniques for ...

The average marketer spends between 60 and 90 minutes crafting a 500-word blog post. That's a lot of time spent on just one shorter-than-average post. All that time can easily go to waste if the post ...